Minneapolis is host to one of the largest police events in the world, attracting nearly 15,000 police chiefs from around the globe. To promote this three-day, information-packed, entertainment-driven conference, we created a campaign that felt fun, irreverent and slightly self-effacing, which inspired the largest attendance in IACP history. The IACP campaign was featured in numerous trade periodicals, similar events, posted internationally in police stations and bus shelters in the Minneapolis area. The work received accolades from the Minneapolis Ad Federation.
The IACP campaign was featured in numerous trade periodicals, similar events, posted internationally in police stations and bus shelters in the Minneapolis area. The work received accolades from the Minneapolis Ad Federation.
The IACP campaign was featured in numerous trade periodicals, similar events, posted internationally in police stations and bus shelters in the Minneapolis area.
The IACP campaign was featured in numerous trade periodicals, similar events, posted internationally in police stations and bus shelters in the Minneapolis area.